Business Essentials: How to Create Your Strategic Plan (and Ensure it’s Used!)

Whether you’re a solopreneur or a growing organization, it’s often a struggle to create and implement an effective strategic plan. In this session, we will discuss why strategic planning is critical for sustainable growth and successfully preparing for future opportunities. We’ll explore simple, powerful frameworks that you can tailor to the unique needs of your business. Our focus is on providing you with the knowledge and tools to not just develop a strategic plan but also embed it into your business operations for long term success.

In this session you will learn:

• What a strategic plan is and why it’s essential for growing a business, and common reasons why they fail (and often don’t get used).
• Popular strategic planning frameworks and how to choose the right one for your business whether it’s a one-person operation or multi-department organization.
• A step-by-step roadmap for planning, from assessing your current state to defining your vision, to setting objectives, prioritizing initiatives and establishing accountability.
• Practical communication strategies to keep your team aligned, motivated, and on track to achieve your goals

About Your Presenter

Andrea Spiegel is a Management Consultant with Bellrock. She has over 15 years of experience in operations leadership spanning across multiple industries including entertainment, wellness, service trades, and manufacturing.

Andrea is passionate about working with small to medium sized businesses to help them define long-term strategies, identify gaps in current systems, and map out tangible actions for sustainable growth. When she’s not working, you can find Andrea in the mountains around Squamish, hiking, camping or skiing.